Madrid Fitur Travel Fair 2023

Fitur is the main event for Spanish speaking markets in the travel industry, organized once a year in Madrid. This fair is going into its fifth decade of continuous (apart from the covid years) operation, and is better than ever, as it improves and adapts to each circumstance. A trip to Madrid is always enjoyable, as it presents us, Athens Express with the opportunity to meet old friends and make new ones along the way. The Fitur travel fair, then, is where all the Spanish speaking tour operators and agencies meet up and create the conditions that prop up the travel sector in those segments that deal with inbound and outbound markets in Latin America. As such, it is the place to be if you want to buy or sell holidays in those markets.

Madrid is an obvious choice to host this fair, as it’s the beating heart of the Spanish speaking world-its de facto capital if you will. That Madrid is one of the most picturesque and dazzling cities in the world is but a bonus. La Movida Madrileña is one of many reasons to visit, as are the world class museums, galleries, and robust nightlife. Naturally, the food culture with its famous tapas is also enticing-who wouldn’t want to find oneself inside a traditional tapas bar, sipping beer and methodically going through plater after plater of the delicious entrants?

Madrid and its architectural endowment are another factor. The Spanish capital is full of amazing buildings, neat parks and public spaces that teem with life all throughout the year.

Madrid Fitur Travel Fair 2023

Fitur in Madrid is almost like a pilgrimage of sorts. One where the holiday magic meets the spirit of travel professionals coming together to create something new and exciting. This year, we hope to shake off the effects of covid and carry on.

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